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In the heart of Milan, in the prestigious Sala Bassetti of the Pinacoteca di Brera, Artuu Magazine Paper Edition was officially presented — the new quarterly publication dedicated to the meeting point between art, business and innovation.
The event was introduced by Angelo Crespi, General Director of Grande Brera, and featured the participation of publisher Deodato Salafia and editor-in-chief Denis Masetti.
A new editorial project between art and cultural entrepreneurship
Artuu Magazine Paper Edition was born from the collaboration between Deodato.Gallery S.p.A. — one of the leading international players in the contemporary art sector and publisher of the digital platform Artuu.it — and MediaKey Srl, the publishing company led by Denis Masetti, with over twenty-five years of experience and landmark projects such as FORBES Italia.
This synergy has given life to a magazine designed to explore cultural entrepreneurship and the strategic value of art for companies and brands on a global scale. It is not simply a print extension of the digital project launched in 2017, but an independent editorial product conceived as a collectible object.
Published quarterly, the magazine offers an in-depth and contemporary perspective on the cultural, creative and economic processes shaping today’s art system.
The first issue: art, vision and new narratives
Each issue opens with an exclusive Cover Story dedicated to personalities redefining the present at the intersection of art, business and technology.
The first issue features Johnny Depp, portrayed in his role as a visual and creative artist, offering a new insight into his artistic research.
Alongside the cover story, the magazine includes several editorial sections:
- Art News and Art Radar, focused on current developments in the art system
- Reports from major international events
- Interviews with curators, institutional directors and creative professionals
- Brand & Arte, featuring case studies on the relationship between culture and major brands
- Art Space, dedicated to hotels, fine dining, boutiques and hybrid spaces where art becomes experience
- Art & Money, an overview of the collectibles market
The Urban Talks section explores a different city in each issue through creative communities, independent galleries and urban art.
In parallel, a special focus is dedicated to an Italian city: the first issue highlights Gibellina, Italian Capital of Contemporary Art 2026.
An omnichannel editorial platform
With the Paper Edition, Artuu strengthens its positioning as a multimedia and omnichannel editorial platform, capable of presenting culture as a competitive soft power — generating economic value, strategic vision and social impact.
The magazine is distributed in selected newsstands, in Feltrinelli bookstores, in major Italian airports and in museum bookshops thanks to the collaboration with the publishing house MOEBIUS, founded by Alessandro Degnoni.